Creative Business Forum

Creative industries are a complex asset to manage, requiring new approaches to regulation, investment and defining target performance indicators. Despite the challenges of recent years, the national creative industries have demonstrated sustainability as a result of state support. Even so, for the industry to grow further, it is important to attract private investors, some of them from abroad. How can an effective balance be achieved between guaranteed support and market struggle for investment? What is the difference between creative industry investment projects and classical investment projects? How can a creative ecosystem be managed? Will specialization and a focus on specific industries help increase the chances of raising significant players for the domestic and international markets?

Moderator
Elena Lazko, Partner, Head of Strategy and Operations, Kept

Elena Lazko

Partner, Head of Strategy and Operations, Kept

Elena has more than twenty years of experience in industry, corporate, regional and functional strategies, industry analytics, performance improvement, org design and talent management.
Elena works with companies and government bodies on executive level across industries providing support for strategic and management decisions.

Panellists
Gulnara Agamova, Chief Executive Officer, Creative Industries Agency
Vadim Duda, General Director, Russian State Library
Roman Karmanov, Chief Executive Officer, Presidential Fund for Cultural Initiatives
Vadim Navoenko, General Director, Gazprom Cultural Initiatives Foundation
Vladimir Sakovich, Chief Executive Officer, Sk Capital
Sofia Trotsenko, Founder, Winzavod Center for Contemporary Art; Member of the Civil Chamber of Moscow
Elena Shumakova, Deputy Governor of Khanty‑Mansi Autonomous Area–Yugra

Gulnara Agamova

Chief Executive Officer, Creative Industries Agency

Vadim Duda

General Director, Russian State Library

In 1991, he received a degree in Mechanical Engineering from the Moscow Aviation Institute. In 2005, he earned an MBA in corporate finance, the American Institute of Business and Economics.
In 1984 the very first job was the Librarian assistant in the Moscow Aviation Institute Library.
Vadim Duda held senior positions in both Russian and international companies, with the focus on international relations, culture, IT and new media.
In 2012 – 2013 as Director of Information Policy and International Relations Department at Ministry of Culture of the Russian Federation he launched federal state internet projects, like Culture Portal and National Electronic Library.
In 2013 – 2015 he was involved in the development of the Model Library Standard for modernization of municipal libraries launched several modern rural libraries.
From 2015 to 2018 Vadim Duda served as Director General of Rudomino All-Russia State Library for Foreign Literature. Under his leadership, the Library doubled the number of its active users.
Vadim Duda was appointed Director General of the Russian State Library on 28 August 2018.

Roman Karmanov

Chief Executive Officer, Presidential Fund for Cultural Initiatives

Educational Background:
In 2000 graduated from Far Eastern National University with a degree in Philosophy.
In 2007 completed the MBA Programme “European Management” at the RANEPA Higher School of Corporate Governance.
In 2021 earned a Master’s degree in Global Public Policy at the RANEPA
Professional Background:
First Deputy Director General Komsomolskaya Pravda Media Group;
Director General Komsomolskaya Pravda Radio;
Since June 2021 Director General Presidential Grants on Cultural Initiatives Foundation.
Launched and kept on track “Volunteer” multimedia project that helped to release over 130 broadcasting programs promoting volunteers’ and philanthropists’ work and experience;
Carried out “Open NGO” Project focused on helping Third Sector to create and promote knowledge on charity, nonprofit and educational projects.
Awards
Russia’s Media Manager award winner (twice)
Winner of the competition «Leaders of Russia. Politics»
Ranked in the TOP1000 Russia’s Managers Rating

Vadim Navoenko

General Director, Gazprom Cultural Initiatives Foundation

Vladimir Sakovich

Chief Executive Officer, Sk Capital

Sofia Trotsenko

Founder, Winzavod Center for Contemporary Art; Member of the Civil Chamber of Moscow

Elena Shumakova

Deputy Governor of Khanty‑Mansi Autonomous Area–Yugra