Business programme


Football in the City Interiors

07 Jun, 10:00–11:15
Technologies Shaping the Future
Congress Centre, conference hall D2

Major sporting events require both large-scale investments in construction and the modernization of sports and tourism infrastructure as well as a considered approach in preparing cities for an influx of tens or hundreds of thousands of out-of-town and international supporters. In 2020, twelve cities of the Old World will host the European Football Championship timed to coincide with the 60th anniversary of the continent’s first football championship. One of the tournament’s host cities is St. Petersburg. How can a city make the most of hosting an international sporting event? How can safety be ensured without inconveniencing residents and guests? How can the excitement of the fans be controlled and a festive atmosphere created? How can the life of sporting facilities be extended beyond that of the competition and their operation be made efficient and profitable?

Moderator
Alexey Sorokin, Deputy Chair, State Development Corporation "VEB.RF"; Board Member, International Federation of Association Football (FIFA); General Director, UEFA EURO 2020 ANO

Panellists
Anton Alikhanov, Governor of Kaliningrad Region
Hassan Al Thawadi, Secretary General, Supreme Committee for Delivery and Legacy for 2022 FIFA World Cup
Martin Kallen, Chief Executive Officer, UEFA Events SA
Christian Karembeu, World Cup 1998 Winner; UEFA EURO 2000 Winner
Pavel Kolobkov, Minister of Sport of the Russian Federation
Sol Campbell, UEFA EURO 1996 Bronze medallist
Igor Levitin, Aide to the President of the Russian Federation; Deputy Chairman, Presidential Council for the Development of Physical Culture and Sport
Alexander Medvedev, General Director, Football Club Zenit

Front row participants
Petr Makarenko, General Director, TeleSport media
Richard Threlfall, Partner, Global Head of Infrastructure, KPMG

Broadcast