Healthy Life Area

Medical clinics are currently undergoing strategic transformations that aim to optimize processes in order to take medical services to a whole new level and enhance the socioeconomic efficiency of the national healthcare system. Today, patients have a certain level of knowledge about the medical services market, which influences their demands and expectations from the medical clinic they choose and helps ensure their active involvement in the healthcare system. Healthcare workers are also changing their perspective on the process of providing healthcare. By using a participatory approach, healthcare organizers have successfully involved medical personnel and patients directly in the development of unique management solutions, such as the introduction of advanced medical technologies and progressive methods of service, the promotion of a person-centred approach in medicine and doctor-patient interaction, ensuring the quality of medical services based on professional standards, and expanding the role of personalized medicine, as well as preventive medicine and early diagnosis. What advanced technologies and unique solutions will be effectively used at medical clinics in the near future? How does a participatory approach to the management of medical organizations affect the development of the healthcare system? How can we effectively involve medical personnel in the development of innovative solutions for healthcare institutions? What methods of serving and working with patients at medical clinics have proven to be the most effective today?

Moderator
Yulia Zubova, General Director, LLC "Academy of Urban Technologies «SREDA»

Panellists
Ekaterina Agapova, General Director, Co-owner, DEGA Aesthetic Medicine Clinic
Maria Grudina, Co-Founder, First Line Health Care Resort
Olga Moroz, Founder of the clinic of aesthetic medicine by Olga Moroz
Larisa Nazarova, President, BlagoDat Charitable Foundation
Olga Chashchina, Head of medical service, X-Clinic
Elena Chichkanova, Managing Partner, Communications Director, MAYRVEDA

Ekaterina Agapova

General Director, Co-owner, DEGA Aesthetic Medicine Clinic

Maria Grudina

Co-Founder, First Line Health Care Resort

Maria Grudina graduated with honors from the St. Petersburg University of Economics and Finance in 2008 with a major in World Economics. In 2014, she completed the program “Management in the international hospitality industry” at the Russian-Swiss business school SWISSAM.

In 2018-2019, she completed the Leadership Development Program at the Skolkovo Business School.

Maria has been working in the field of real estate and hospitality for more than 10 years, and for 3 years in healthcare.

Since 2009, she worked as Executive
Director of the non-profit organization called “Real Estate Market Consumer Center” and was the CEO of the “Life” hotel.

In 2016, Maria began her work with the “Pioneer” group of companies, and founded the project “First Line. Health Care Resort ”. Maria is developing this project to the present. The launch of the resort took place in January 2018. The official opening with the participation of the Governor of St. Petersburg was held on the Day 0 of the Economic Forum on May 23, 2018. The project became the leader of preventive rehabilitation in St. Petersburg and Russia in a short time. As part of the work of the First Line, in November 2018 the first international conference on prevent age in St. Petersburg was held with the support of the SPB Government. More than 3,800 people have attended health improvement programs at the resort.

In 2019, she received the award “Influential Women of St. Petersburg” from Business Petersburg, and won the Sobaka.ru magazine award “TOP 50.Most famous people of St. Petersburg”.

Maria is married with three children, speaks English and French, enjoys Pilates and healthy lifestyle. She has written a short stories book, and studies the methodology of thinking.

Olga Moroz

Founder of the clinic of aesthetic medicine by Olga Moroz

Elena Chichkanova

Managing Partner, Communications Director, MAYRVEDA