Business programme

Sustainability and Development of Media in Russia: How to Become Self-Sufficient in Digital Technology

15 Jun , 11:00–12:15
Building Technological Sovereignty
Pavilion G, conference hall G6

Amidst the prolonged lack of cooperation from Western technology, service and content providers, entrepreneurs are facing significant obstacles as their access to crucial tools and systems is abruptly severed. Streaming technologies are being discontinued, access to data storage and payment services is being blocked, and content delivery networks are being disrupted. These disruptions have the potential to cripple entire industries and, ultimately, inflict hardship upon consumers of domestic companies. Are there ways for organizations to enhance their sustainability by using domestic technologies and developments? What fundamental steps should be taken, and which services and products need to be prioritized for development in order to safeguard the business and its customers against potential disruptions and position themselves as market leaders?

Moderator
Olga Barskaya, Vice President of Business Development, OMD OM Group

Panellists
Ivan Karaev, Chief Technology Officer, Okko
Ilya Krivitsky, General Director, Krasny Kvadrat (Red Square) Media Group
Marina Surygina, Digital Transformation Director, Gallery
Alexander Tobol, Vice President for Technologies and Development, Chief Technical Director, VK
Dinara Toktosunova, Head, Ruptly
Maxim Chagin, Director of Digital Development, Federal State Budgetary Institution

Broadcast